{"id":10069,"date":"2018-01-24T09:37:00","date_gmt":"2018-01-24T09:37:00","guid":{"rendered":"https:\/\/kamaraonline.hu\/cikk\/a-clusot-valasztotta-az-erste-bank"},"modified":"2018-01-24T09:37:00","modified_gmt":"2018-01-24T09:37:00","slug":"a-clusot-valasztotta-az-erste-bank","status":"publish","type":"post","link":"https:\/\/kamaraonline.hu\/a-clusot-valasztotta-az-erste-bank\/","title":{"rendered":"A Clus\u00f3t v\u00e1lasztotta az Erste Bank"},"content":{"rendered":"<p>M\u00falt \u00e9v okt\u00f3ber k\u00f6zep\u00e9n \u00edrt ki kreat\u00edv\u00fcgyn\u00f6ks\u00e9gi tendert az Erste Bank. Az \u00f6t \u00fcgyn\u00f6ks\u00e9g r\u00e9szv\u00e9tel\u00e9vel lezajlott k\u00e9tfordul\u00f3s tender gy\u0151ztese a Cluso lett.<\/p>\n<p>A Cluso 2018. elej\u00e9t\u0151l veszi \u00e1t az Erste marketingkommunik\u00e1ci\u00f3s feladatait, \u0151k lesznek a bank strat\u00e9giai kreat\u00edv\u00fcgyn\u00f6ks\u00e9ge. A feladatot eddig a Team Red v\u00e9gezte.<\/p>\n<p>A bank arr\u00f3l nem t\u00e1j\u00e9koztatott, hogy kik vettek m\u00e9g r\u00e9szt a k\u00e9tfordul\u00f3s tenderen \u2013 \u00edrja a <a href=\"http:\/\/kreativ.hu\/cikk\/uj_reklamugynokseget_valasztott_az_erste_bank\">Kreat\u00edv Online<\/a>.<\/p>\n<p>A megb\u00edz\u00e1s a bank lakoss\u00e1gi \u00e9s \u00fczleti kommunik\u00e1ci\u00f3j\u00e1ra is kiterjed. Az Erste 2017-ben mutatta be \u00faj m\u00e1rkakoncepci\u00f3j\u00e1t, amely a \u201eHiggy magadban\u201d gondolat k\u00f6r\u00e9 \u00e9p\u00fcl.<\/p>\n<p><em>\u201eA szeml\u00e9letv\u00e1lt\u00e1st az emberek p\u00e9nz\u00fcgyeire is ki szeretn\u00e9nk terjeszteni, de \u00f6r\u00fcl\u00fcnk, hogy a Cluso egy enn\u00e9l sokkal sz\u00e9lesebb kreat\u00edv platformot prezent\u00e1lt a sz\u00e1munkra\u201d \u2013 mondta <\/em>Szab\u00f3 Andrea, a bank marketing- \u00e9s PR-igazgat\u00f3ja.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u00falt \u00e9v okt\u00f3ber k\u00f6zep\u00e9n \u00edrt ki kreat\u00edv\u00fcgyn\u00f6ks\u00e9gi tendert az Erste Bank. Az \u00f6t \u00fcgyn\u00f6ks\u00e9g r\u00e9szv\u00e9tel\u00e9vel lezajlott k\u00e9tfordul\u00f3s tender gy\u0151ztese a Cluso lett. A Cluso 2018. elej\u00e9t\u0151l veszi \u00e1t az Erste marketingkommunik\u00e1ci\u00f3s feladatait, \u0151k lesznek a bank strat\u00e9giai kreat\u00edv\u00fcgyn\u00f6ks\u00e9ge. A feladatot eddig a Team Red v\u00e9gezte. A bank arr\u00f3l nem t\u00e1j\u00e9koztatott, hogy kik vettek m\u00e9g r\u00e9szt [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":44930,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44],"tags":[4201,99,729,866],"acf":[],"_links":{"self":[{"href":"https:\/\/kamaraonline.hu\/wp-json\/wp\/v2\/posts\/10069"}],"collection":[{"href":"https:\/\/kamaraonline.hu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kamaraonline.hu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kamaraonline.hu\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kamaraonline.hu\/wp-json\/wp\/v2\/comments?post=10069"}],"version-history":[{"count":0,"href":"https:\/\/kamaraonline.hu\/wp-json\/wp\/v2\/posts\/10069\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kamaraonline.hu\/wp-json\/wp\/v2\/media\/44930"}],"wp:attachment":[{"href":"https:\/\/kamaraonline.hu\/wp-json\/wp\/v2\/media?parent=10069"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kamaraonline.hu\/wp-json\/wp\/v2\/categories?post=10069"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kamaraonline.hu\/wp-json\/wp\/v2\/tags?post=10069"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}